| The Sign East is the lead trade
association representing the outdoor advertising industry. Founded
in 1985, the Sign East is dedicated to promoting, protecting
and advancing outdoor advertising interests in the Pakistan With
nearly100 member companies, the Sign East represents more than
90% of industry revenues.
There are five main Sign East
membership categories:
General
Any company that owns or operates billboards in the Pakistan.
Other Outdoor Media
Any company that sells space for advertising on street furniture,
transit or alternative outdoor media displays.
Associate
Any company or individual providing services or products to the
outdoor advertising industry. Includes supplier, financial, and
attorney members.
Affiliate
Any company or individual using the outdoor medium and/or
supporting the goals of the outdoor advertising industry. Includes
advertisers, ad agencies, media buying services, highway
advertisers, state outdoor associations and other trade groups and
coalitions.
International
Any company or individual doing business outside of the Pakistan
and interested in the Sign East , and its services.
The Sign East 's strategic focus is on
government relations, marketing, communications, membership, and
operations.
The Sign East is headquartered in
Faisalabad Pakistan
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